Jae S Lee is a seasoned fashion professional with over two decades of industry experience, currently based in Seoul, with time spent living and working in Tokyo and New York City. My career spans trend forecasting, concept design, product development, and market research, giving me a well-rounded, global perspective.
Work
Work
Express
Color Concept Design
A color designer plays a crucial role in various industries, from fashion and interior design to product development and branding. Their primary responsibility is to develop and implement color palettes that align with a brand's identity and appeal to its target audience. This involves understanding color theory, current trends, and the psychological impact of colors on consumers. The color designer collaborates closely with designers and marketing teams to ensure that color choices enhance the aesthetic appeal of products, spaces, or visuals while also meeting functional requirements. My expertise helped create visually cohesive and emotionally resonant designs, ensuring that the final output not only looks appealing but also communicates the desired message effectively.
Work
L Brands, VS&Co / Strategic Patterning Service
Strategic Patterning Consultant
A fashion lifestyle design consultant in a think-tank plays a pivotal role in shaping the strategic direction of brands including Victoria’s Secret, Pink by VS, and Bath Body Works by identifying and predicting the latest market trends. This professional is responsible for scouting the emerging "it" items—those sought-after pieces that have the potential to captivate consumer attention and drive sales. I delivered comprehensive reports that informed the think tank’s decision-making process by analyzing market data, cultural trends, and consumer behavior. These insights allow the company to stay ahead of the curve, ensuring that they not only meet but anticipate customer needs, and thus remain competitive in the fast-paced fashion industry.
Work
Multi Media Designer
Digital Rebrand & User Experience
A 3D Rendering Graphics Designer plays a vital role in bringing creative concepts to life through detailed and realistic visualizations. This professional uses advanced software to create three-dimensional models and renderings that accurately depict products, spaces, or designs before they are physically produced. Their work is crucial in industries like fashion, architecture, gaming, and product design, where visual prototypes are essential for decision-making and client presentations. By translating ideas into immersive 3D visuals, the designer helps stakeholders to better understand the scale, texture, and functionality of a concept. This role not only enhances the design process but also allows for more efficient revisions, ultimately saving time and resources while ensuring that the final output meets the desired aesthetic and functional goals.
Work
Masked Gents
Social Media / Content Creator
As content creation becomes increasingly vital for brands and consumers, serving as a bridge between the two, I recognized the importance of honing my skills in this area. I began experimenting with content creation, using the latest cutting-edge beauty products to produce engaging content. Alongside this, I have been learning video editing to enhance my ability to create polished, impactful visuals that resonate with audiences and strengthen brand-consumer connections.
Jae S Lee is a seasoned fashion professional with over two decades of industry experience, currently based in Seoul, with time spent living and working in Tokyo and New York City. My career spans trend forecasting, concept design, product development, and market research, giving me a well-rounded, global perspective.
Work
Work
Express
Color Concept Design
A color designer plays a crucial role in various industries, from fashion and interior design to product development and branding. Their primary responsibility is to develop and implement color palettes that align with a brand's identity and appeal to its target audience. This involves understanding color theory, current trends, and the psychological impact of colors on consumers. The color designer collaborates closely with designers and marketing teams to ensure that color choices enhance the aesthetic appeal of products, spaces, or visuals while also meeting functional requirements. My expertise helped create visually cohesive and emotionally resonant designs, ensuring that the final output not only looks appealing but also communicates the desired message effectively.
Work
L Brands, VS&Co / Strategic Patterning Service
Strategic Patterning Consultant
A fashion lifestyle design consultant in a think-tank plays a pivotal role in shaping the strategic direction of brands including Victoria’s Secret, Pink by VS, and Bath Body Works by identifying and predicting the latest market trends. This professional is responsible for scouting the emerging "it" items—those sought-after pieces that have the potential to captivate consumer attention and drive sales. I delivered comprehensive reports that informed the think tank’s decision-making process by analyzing market data, cultural trends, and consumer behavior. These insights allow the company to stay ahead of the curve, ensuring that they not only meet but anticipate customer needs, and thus remain competitive in the fast-paced fashion industry.
Work
Multi Media Designer
Digital Rebrand & User Experience
A 3D Rendering Graphics Designer plays a vital role in bringing creative concepts to life through detailed and realistic visualizations. This professional uses advanced software to create three-dimensional models and renderings that accurately depict products, spaces, or designs before they are physically produced. Their work is crucial in industries like fashion, architecture, gaming, and product design, where visual prototypes are essential for decision-making and client presentations. By translating ideas into immersive 3D visuals, the designer helps stakeholders to better understand the scale, texture, and functionality of a concept. This role not only enhances the design process but also allows for more efficient revisions, ultimately saving time and resources while ensuring that the final output meets the desired aesthetic and functional goals.
Work
Masked Gents
Social Media / Content Creator
As content creation becomes increasingly vital for brands and consumers, serving as a bridge between the two, I recognized the importance of honing my skills in this area. I began experimenting with content creation, using the latest cutting-edge beauty products to produce engaging content. Alongside this, I have been learning video editing to enhance my ability to create polished, impactful visuals that resonate with audiences and strengthen brand-consumer connections.
Jae S Lee is a seasoned fashion professional with over two decades of industry experience, currently based in Seoul, with time spent living and working in Tokyo and New York City. My career spans trend forecasting, concept design, product development, and market research, giving me a well-rounded, global perspective.
Work
Work
Express
Color Concept Design
A color designer plays a crucial role in various industries, from fashion and interior design to product development and branding. Their primary responsibility is to develop and implement color palettes that align with a brand's identity and appeal to its target audience. This involves understanding color theory, current trends, and the psychological impact of colors on consumers. The color designer collaborates closely with designers and marketing teams to ensure that color choices enhance the aesthetic appeal of products, spaces, or visuals while also meeting functional requirements. My expertise helped create visually cohesive and emotionally resonant designs, ensuring that the final output not only looks appealing but also communicates the desired message effectively.
Work
L Brands, VS&Co / Strategic Patterning Service
Strategic Patterning Consultant
A fashion lifestyle design consultant in a think-tank plays a pivotal role in shaping the strategic direction of brands including Victoria’s Secret, Pink by VS, and Bath Body Works by identifying and predicting the latest market trends. This professional is responsible for scouting the emerging "it" items—those sought-after pieces that have the potential to captivate consumer attention and drive sales. I delivered comprehensive reports that informed the think tank’s decision-making process by analyzing market data, cultural trends, and consumer behavior. These insights allow the company to stay ahead of the curve, ensuring that they not only meet but anticipate customer needs, and thus remain competitive in the fast-paced fashion industry.
Work
Multi Media Designer
Digital Rebrand & User Experience
A 3D Rendering Graphics Designer plays a vital role in bringing creative concepts to life through detailed and realistic visualizations. This professional uses advanced software to create three-dimensional models and renderings that accurately depict products, spaces, or designs before they are physically produced. Their work is crucial in industries like fashion, architecture, gaming, and product design, where visual prototypes are essential for decision-making and client presentations. By translating ideas into immersive 3D visuals, the designer helps stakeholders to better understand the scale, texture, and functionality of a concept. This role not only enhances the design process but also allows for more efficient revisions, ultimately saving time and resources while ensuring that the final output meets the desired aesthetic and functional goals.
Work
Masked Gents
Social Media / Content Creator
As content creation becomes increasingly vital for brands and consumers, serving as a bridge between the two, I recognized the importance of honing my skills in this area. I began experimenting with content creation, using the latest cutting-edge beauty products to produce engaging content. Alongside this, I have been learning video editing to enhance my ability to create polished, impactful visuals that resonate with audiences and strengthen brand-consumer connections.